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Glossary · Buying

Lookalike

An audience or set of places built to resemble a group that already responded.

QR scan
Measurement
A person pointing a phone at a code on screen. It ties an outcome to a screen, an hour and the weather.
In VERSE · Every scan opens a landing page and appears in Results by hour and by kind of place.

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More terms in Buying

Put it to work

Plan a campaign in four steps.

Areas, kinds of venue, hours and a budget. The forecast shows every screen before you pay.

Salon screen with a skincare ad