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Glossary · Buying

Share of voice

Your ads’ share of all ad plays on a set of screens in a period.

Frequency cap: Buying; A limit on how often an ad plays on one screen or reaches one device.

Related pages

Ads ManagerPick the places and the hours, launch from $1, see every play and scan.

More terms in Buying

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Put it to work

Plan a campaign in four steps.

Areas, kinds of venue, hours and a budget. The forecast shows every screen before you pay.

Plan a campaign Read the docs

Salon screen with a skincare ad