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Build on VERSE.

Pair screens, plan and buy campaigns from your own tools, track what happens after a scan, and bid through your DSP.

VenuesPair a screenSix digits or a QR scan.BrandsPlan by APIForecast, launch and report from your tools.AgentsConnect the MCP serverPlan and operate with an AI agent.PartnersBid through your DSPOpenRTB 2.6, PMP and PG.
Measurement

VERSE Pixel

See what people do on your site after they scan. The Pixel ties site events to the scan, screen and hour that sent them.

EventWhen to send it
PageViewEvery page load. Sent by the snippet automatically
LeadA form is submitted
AddToCartA product is added to the basket
PurchaseAn order is confirmed. Send value and currency
BookingAn appointment or table is booked
<script async src="https://px.verse.ad/v1.js" data-pixel="PX-48213"></script>
<script>
  window.verse = window.verse || [];
  // after checkout
  verse.push(["track", "Purchase", { value: 42.00, currency: "USD" }]);
</script>

Examples are illustrative.

  • Also installs through Google Tag Manager, the Shopify app or the server-side Conversions API.
  • Send test event in Measurement › Pixel shows each event within seconds.
  • The Pixel stores no personal data. The scan ID travels in the landing-page URL.