Programmatic
OpenRTB
Buy VERSE screens from your DSP. We support OpenRTB 2.6 with open auction, private marketplaces and programmatic guaranteed.
FieldWhat we send
imp.doohVenue type (OpenOOH taxonomy), screen size and orientationimp.qty.multiplierImpressions per play from the audience modelimp.pmp.dealsDeal IDs by venue type, city and daypartext.verse.weatherCurrent condition and temperature at the venueext.verse.dwellTypical dwell for the venue type, in minutes{
"id": "b7f1c2",
"imp": [{
"id": "1",
"video": { "w": 1920, "h": 1080, "minduration": 15, "maxduration": 15 },
"qty": { "multiplier": 3.4, "sourcetype": 1 },
"pmp": { "deals": [{ "id": "VRS-UK-CAFE-AM", "bidfloor": 5.5 }] }
}],
"dooh": { "venuetype": ["cafe"], "venuetypetax": 1 },
"ext": { "verse": { "weather": { "cond": "rainy", "tempC": 9 }, "dwell": 14 } }
}Examples are illustrative.
- Ask for a seat and the endpoint through the contact form, topic Partnerships.
- Creative approval runs before the first play; the same brand-safety rules apply as for direct campaigns.