# Digital signage and in-venue ads for cafés

> Run menus, specials and playlists on your café’s TVs free with VERSE, and earn from ads. Brands reach café customers in the queue from $1 CPM.

Source: https://verse.ad/industries/cafes

Digital signage for cafés

## The menu board that changes with the weather.

Specials by daypart, hot drinks when it rains, order-ahead by QR. On the TV behind the counter, free.

[Pair a screen](https://hub.verse.ad/register/screen-owner)[See Screen Manager](http://127.0.0.1:3399/screen-manager)

For the venue

### Made for the counter.

#### Menu by daypart

Breakfast until 11:00, lunch board, evening loop. Prices change once and everywhere.

#### Rain rule

The hot drinks board joins the loop while it rains, and steps back when it stops.

#### Order ahead

A QR code on the screen opens your landing page. Views and scans in the app.

#### Quiet mornings

Restart or take over a screen from the phone before the first customer.

### Today’s specials, in your brand, by 07:00.

AI Studio makes the board from one sentence in your brand kit and regenerates it daily.

- Pour-over · sourdough · spiced porridge
- Landing page and QR from the same brief
- Add to library, schedule it, done

AI Studio for venues →

ExampleBrew Lab, Hackney · AI Studio menu

For brands · advertisers here

### A coffee queue is a seated, waiting audience.

Brands reach people in the queue and at the tables, with a QR code they can scan while they wait.

- From $1 CPM, start with $1
- Pick cafés by area and hour
- Scans traced to screen, hour and weather

Plan an ad in cafés

AURA · paid slot on a café screen

### Free, or ad-free.

Compare plans →

Free$0foreverUnlimited screens on TVs you own, content, schedules, playlists, landing pages, the app.

BusinessFrom $10per screen a monthPro mode: layouts and widgets, retail store plans, groups and team roles across venues.

Clear$49a month per venueAd-free. Unlimited AI generations, premium analytics, API access, priority support, 99.9% SLA.

EnterpriseCustomnetworksRaspberry Pi kiosks, dedicated operations, retail-media measurement, SLA.

Brand ads play in the ad time you choose, and you keep 25 to 35% of the ad revenue, set by your uptime and that ad time. [How the share works →](http://127.0.0.1:3399/screen-manager#earn)

### Other kinds of venue

This page also covers restaurants.

- [Bars and pubs](http://127.0.0.1:3399/industries/bars)
- [Hotels](http://127.0.0.1:3399/industries/hotels)
- [Cinemas](http://127.0.0.1:3399/industries/cinemas)
- [Gyms](http://127.0.0.1:3399/industries/gyms)
- [Salons and barbers](http://127.0.0.1:3399/industries/salons)
- [Spas](http://127.0.0.1:3399/industries/spas)
- [Retail](http://127.0.0.1:3399/industries/retail)
- [Shopping centres](http://127.0.0.1:3399/industries/malls)
- [Pharmacies](http://127.0.0.1:3399/industries/pharmacies)
- [Coworking](http://127.0.0.1:3399/industries/coworking)
- [Offices](http://127.0.0.1:3399/industries/offices)
- [Clinics](http://127.0.0.1:3399/industries/clinics)
- [Universities and colleges](http://127.0.0.1:3399/industries/education)
- [Stations and airports](http://127.0.0.1:3399/industries/transit)

### Questions cafés ask

The questions this kind of venue asks first.

All questions →

#### Does it work on the TV I already have?

Yes, on Samsung, LG, Android TV, Google TV, Fire TV, Windows, Linux and any browser. No box.

#### Can staff change the menu?

Staff can swap content and restart screens; Managers can edit playlists and schedules; only the Owner can withdraw.

#### What if the internet drops at the counter?

The player keeps playing cached content and counting for up to 72 hours.

#### How much ad time do I give?

You choose how much of each hour goes to ads, and block categories or brands. If you’d rather have no ads, you can opt for a subscription that keeps the venue ad-free, at $49 a month.

#### How do I get the menu on the screen?

Make it in AI Studio or upload an image, add it to a playlist, drag the playlist onto the day.

Free forever

### Your counter screen, working by 07:00.

Install VERSE TV, pair it from your phone, and your first playlist is live in about a minute.

[Pair a screen](https://hub.verse.ad/register/screen-owner)[See Screen Manager](http://127.0.0.1:3399/screen-manager)
