# FAQ: in-venue advertising and digital signage > Plain answers for venues, brands, agencies and developers: what is free, how ads are chosen and counted, which TVs work, prices from $1 CPM and payouts. Source: https://verse.ad/faq Publisher: VERSE (verse.ad) · Updated 2026-10-14 ## Questions, answered plainly. Pick who you are. If it is not here, [contact us](https://verse.ad/contact). #### Venues ### Questions venues ask Screens, content, the app and what ads mean for you. Contact us → #### Is Screen Manager really free? Yes. Unlimited screens on TVs you own, content, schedules, playlists, landing pages and the app, with no per-screen fee and no trial. If you’d rather have no ads, you can opt for a subscription that keeps the venue ad-free, at $49 a month. #### Do I need a box? No. VERSE TV installs on Samsung Tizen, LG webOS, Android TV, Google TV, Amazon Fire TV, Windows and Linux, including Raspberry Pi. Any browser works at hub.verse.ad/screen. #### How do I pair a screen? Open VERSE TV on the TV, then scan its QR code with the app or type the six digits. It appears within seconds. #### How much ad time do I give? You choose how much time you’d like to give to ads each hour, and block categories, brands and competitors. If you’d rather have no ads, you can opt for a subscription that keeps the venue ad-free, at $49 a month. #### How is my share worked out? Each month your venue gets a score: half uptime during opening hours, half the ad time you give each hour. Below 70 you keep 25%, from 70 you keep 30%, from 90 you keep 35%. #### How do I withdraw? Any time, by BACS, SEPA or wire, in GBP, USD, EUR, TND, AED and more. Free over $200, no minimum, statements and tax documents included. #### What happens when the internet drops? The player keeps playing cached content and keeps logging plays and scans for up to 72 hours. #### Who can do what on my team? Owner, Manager and Staff, scoped to venues. Managers do everything except withdrawals and deleting venues; Staff run takeovers, restarts and content on their screens. #### Brands ### Questions brands ask Budgets, screens, counting and what a scan tells you. Contact us → #### What is the minimum spend? None. Start with $1 and pause any time. From $1 CPM. The price rises with demand for the place and the hour, so busy venues, peak hours and top slots cost more. You see it before you book and it is locked. #### How are impressions counted? Every play is logged by the VERSE TV app. Each play is credited with impressions from our proprietary audience model for that venue, hour and screen, checked by unannounced in-person audits and calibrated with scan data. Reports show impressions per play. We count people, not plays. #### Can I pick the exact screens? You pick areas, kinds of venue and hours, and exclude competitors. The forecast sheet lists every screen with its plays. Pro adds bid modifiers per venue and deal IDs. #### What does a scan tell me? The screen, hour and weather it came from, then what happened on the landing page or in the game. With the VERSE Pixel, what happened on your site afterwards. #### Is the price fixed? Yes. You see a Low, Medium or High competition label per hour and the price is locked at booking. Weather-matched versions play first at no extra cost. #### Essentials or Pro? Essentials is four steps and Results. Pro adds campaigns, ad sets and ads, auction, fixed and deal buying, retail media, Studio editors, Reports, the Pixel and exposed devices. Same account. #### What formats do I need? A video of up to 20 seconds or a still, 1080 × 1920 and 1920 × 1080. AI Studio makes both from one brief. #### Agencies ### Questions agencies ask Workspaces, billing, the discount and who can do what. Contact us → #### What does the workspace cost? Nothing. Media is billed at platform CPM less your rate, per client, with an invoice per campaign. #### How is the discount built? Monthly spend adds 0, 10, 16, 22 or 26%, and case studies add up to 4%, capped at 30% and recalculated monthly. #### Can a client see their own workspace? Yes, with View, Operate or Manage access. Every change they or you make is in the journal with its source. #### Who pays VERSE? Per workspace: the client card, where the client pays VERSE directly, or the agency card, where you pay and re-invoice. #### Can our tools operate VERSE? Not yet. An MCP server and an API are coming soon. They will give outside agents and tools the same permissions and the same journal as a person in your workspace. #### Can we buy through our DSP? Yes. OpenRTB 2.6 with open auction, PMP and programmatic guaranteed. Curated deal IDs by venue type, city and daypart. #### Company ### Questions about the company Where we are, what we sell, what we will not do. Contact us → #### Where is VERSE live? The UK and Tunisia today. London and Leeds live; Manchester, Edinburgh and Bristol onboarding. Venues across Tunisia live. Türkiye opens in January 2027, and VIOOH’s indoor screens in 46 countries become buyable in Ads Manager from December 2026. #### Where are you based? Founded in Tunis, with a London-led UK expansion in 2026. #### Do you use cameras? No. Footfall is modelled, never filmed. VERSE Sense, a footfall and dwell sensor in development, has no camera and collects no personal data. Exposed-device reporting is consented, hashed and k-anonymous. #### Which languages? The web app runs in English, Turkish and French. Menus can be generated in English, French and Arabic. #### How do I reach you? [verse.ad/contact](https://verse.ad/contact) for sales, support and partnerships. [Press](https://verse.ad/press) and [careers](https://verse.ad/careers) have their own pages. Start free ### Still deciding? Try it. Venues pair a screen for free. Brands start from $1. Agencies open a workspace at no cost. [Start free](https://verse.ad/start)[Book a demo](https://verse.ad/contact)